The 90/10 Rule of Cosmetic Injections: What you need to know

This is a very exciting time in the cosmetic injectable industry. People are now using medical aesthetic treatments at a younger age as a preventative, while others are continuing to use these treatments on more mature skin.

There has been a boom of medical professionals outside of physicians being trained to perform these injectable procedures. However, with the increasing number of new centers/spas and new products being introduced, consumers need to select their cosmetic injectable provider with care.

What is the 90/10 rule? 

With over 22 years of experience as a cosmetic injectable expert, Dr. Stephen Bracci has concluded that about 10% of a patient’s results are due to the actual product injected into a patient for example Voluma, Radiesse, and Restylane etc…

The other 90% of the success of the patient’s results lays solely in the hands of the cosmetic provider’s level of expertise. What is the 90% Injector Expertise? 

1. A strong knowledge of the different types of injectable products in combination with where they are best placed to gain optimal results for the patient. We constantly wonder why celebrities look puffy when they have access to the “best” beauty advisors. A celebrity skin doctor is not necessarily a face sculpting artist. A high level of artistry requires years and years of practice since visual skills are not taught in Medical schools. This is 90%.
2. Technical skill to utilize advanced injection devices such as the cannula. For certain procedures, needles are old news as they may cause more bruising and are less precise. The cannula is not as sharp and is likely to stay in a more precise location, allowing for accuracy and contouring. This is 90%.
3. Your provider should be more of a visual artist in the same way that we associate excellence in beauty with make-up artists. Just as you would choose a make-up artist with an impressive portfolio of their work, it is even more important that you choose an injector that has an impressive portfolio of before and after photos of clients with remarkable results that don’t appear puffy or unrealistic.

This is 90%, but many would agree it’s 100%! This is the 90/10 rule of cosmetic injections. Products are like paint, your face is the canvas and your injector is the artist.